Facebook Advertising ROI vs. Search & Amazon, 2012 – 2015

Think Facebook advertising is sexy and want to get in on it?

I tracked my purchases for the last three years.  How many of them originated with Facebook?  Zero.

As a marketer and advertiser, I have spent thousands of dollars of my clients’ money on Facebook, Google, Bing, and other channels?

Which one performs the best?  Well, it depends on the channel.  However, in markets that have the highest CPC that are budget constrained, Bing outperforms other channels regularly.

Facebook advertising ROI vs. Google, Bing, Amazon and other markets.

Facebook advertising ROI vs. Google, Bing, Amazon and other markets.

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