Spencer Day – Career in the Making

Tonight I just launched the new website of Spencer Day.

Marketing Spencer, and in general being a part of building his career, has been both a side project and a captivating one.

On his tour page, I wrote:

“There is a moment in the rare career wherein one is vaulted from a heralded obscure talent to a permanent placement in history’s vernacular. Spencer Day’s career is morphing to the latter. The current tour is not simply about playing high-profile venues around the world, nor simply about the release of a long-awaited, highly acclaimed album, but the synergy of forces that are coming together to transform Spencer Day into the widely acclaimed artist critics know he will become.”

For me, leveraging what I know about marketing to bring a musician through the inflection point of relative obscurity to deserved recognition is more a personal mission than a professional one.

I encourage all of you to watch the video below:

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